Event Slide Decks

Here you’ll find links to the slide decks from each of our monthly events. They are all hosted on SlideShare. Enjoy!

Marquee Event: March 25, 2015
» Hauling in More Local Customers…Even When Your Wheels Are Spinning – Phil Rozek

Search Snippet #18: February 25, 2015
» Auditing Adwords To Exceed Your Goals – Jason Stinnett
» A Crash Course In Developing An Online Marketing Strategy For SEO – Manos Kalaitzakis

Search Snippet #17: January 28, 2015
» Google Tag Manager – Measure Twice, Cut Once

Marquee Event: November 19, 2014
» An Idiot’s Guide to Winning at SEO and Influencing SERPS with Mike Ramsey

Search Snippets #16: The State of Search – September 24th, 2014
» The State of Search – Authorship is Dead – Josh Braaten
» The State of Search – Pigeon Update – Susan Staupe
» The State of Search – PPC Edition – James Svoboda

Social Media Bootstrap Clinic with Merry Morud – August 27th, 2014
» Merry Morud – Using Social Psychographic Distribution To Dominate Audience Targeting, Customer Acquisition & SEO

Search Snippets #15: Link Building in 2014 – July 30th, 2014
» Great Content: If You Build It, Links Will Come – Katy Katz
» Getting Ink and Links – Allie Gray Freeland
» Right Conversation, Right Time: How Social Signals, Relevance And Timeliness Factor Into Your Online Success – Casse Langford

Search Snippets #14: PPC! – May 28th, 2014
» Negative Keyword Researc – Matthew Midwinter
» Bidding Strategy – Charles Midwinter
» Local PPC Mastery – Jordon Meyer

Search Snippets #13: Panda, Penguin and Hummingbird – OH MY! – April 30th, 2014
» Panda, Penguin, Hummingbird – Joe Wilebski
» Google Penalties: The Diagnosis & The Cure – Jake McCormick & Peter Quale

SEO Tools of the Trade with Christopher Hart – March 26th, 2014
» SEO Tools of the Trade – Chris Hart

Search Snippets #12: Content Strategy and Marketing – February 26th, 2014
» Creating An Effective Roadmap For Content Development – Scott Dodge
» The Content Creation Workflow: How to Bring Your Strategy to Life – Grant Tilus
» How To Simplify Context And Build Trust In Content Marketing – Paul Feiner

Search Snippets #11: Video Search Marketing – January 29th, 2014
» Video Optimization Best Practices – Noah Turner
» Video Strategy & Launching a Holistic Campaign – Manny Rivas
» YouTube Advertising – Carie Otto

The Art & Science of Building a Great Community with Jen Lopez from Moz – November 20th, 2013
» The Art & Science of Building a Great Community with Jen Lopez from Moz

Search Snippets #10: E-Commerce SEO, PPC, and CRO – October 30th, 2013
» Spooky Good Technical SEO for E-Commerce Sites – Adam Dince
» E-Commerce PPC: How to Get the Most Out of Product Listing Ads (PLAs) – Nate Knox
» http://www.slideshare.net/MnSearch/measuring-ecommerce-in-10-questions-or-less-jeff-sauer

Search Snippets #9: Mobile Search – September 25th, 2013
» UX, SEO, Mobile – Sue Anderson
» Mobile CRO Case Studies – Sae Vang
» Mobile Boom – Aaron Weiche

Google AdWords Enhanced Campaign Case Studies with Brad Geddes – August 28th, 2013
» Enhanced Campaign Case Studies Advice – Brad Geddes

Search Snippets #8: The Pro’s Perspective on All Things Google+ – July 31st, 2013
» Google+: The Unsocial Network (for marketers) – James Svoboda

Search Snippets #6 – Local Search: It’s Not Where You’re From, It’s Where You’re At – April 24th, 2013
» Napping on your NAP – Scott Dodge
» Local Reviews: We Reap What We Sow – Matt Gregory
» Scalable local search – Daniel Hollerung

Search Snippets #5: Remarkable Retargeting: Basics to Advanced – March 27th, 2013
» Advanced Retargeting – Craig Boyte
» Facebook Retargeting – Ashley Nicklay
» Remarkable Retargeting – Tony Tellijohn

Search Snippets #4: Sexy Web Analytics for Search Marketers – January 30th, 2013
» “Get Sexy with API’s” by Shinhee Son on How To Boost Your Productivity with SEOTools
» “Tag, You’re It” by Dan Antonson on Tagging for Goal & Event Tracking
» Web Analytics for Search Marketing – Metrics – by Darren Selberg

Search Snippets #1: Landing Page and Conversion Rate Optimization – July 26th, 2012
» 10-Minute User Psychology Primer for CRO & LPO
» The Past, Present and Future of SEO Landing Pages
» Getting Started With Conversion Rate Optimization